JWU LaunchPad
The Project:
Showcase Johnson and Wales College Entrepreneurship Center
My Role:
Content creation, analytics reports, content calendar, developed social media guidelines, and created brand kit
As the Social Media Strategist for the Johnson and Wales Entrepreneurship Center, I have had the privilege of working with a team of graphic designers, creating a social account from the ground up, and attending numerous events. In addition to formulating a content calendar for the center, I have also developed a comprehensive social media strategy targeting JWU students and crafted social media guidelines for the account to adhere to. Lastly, I was assigned the responsibility of instructing and training a student to assume control of the account upon my graduation.